Friday, May 1, 2009
Tuesday, February 10, 2009
GROVE-Y NEW SIGN AT SOUTHPARK MEADOWS


Retro is such great fun. The Grove at Southpark Meadows was a perfect candidate for old school signage. I took a design direction from the gas-pumps of the 30's with the bubble cabinet at top. Deep green and sunset-fade with lots of reveals and exposed neon. But the cowboy don't care none...he just wants a beer.
Sunday, February 8, 2009
AMLI'S ON 2ND... AND HE'S OUT!!!
No, it's not the bottom of the ninth at the Dell Diamond... It's another AMLI project, this one in downtown Austin on 2nd st. Okay, downtown on 2nd... So, this marketing team spends a week in Nassau determining the best name for the project is Amli on 2nd. That's creativity in action.
Signs: A takeoff on the Hill Country Galleria directionals. Client liked the Galleria stuff, but needed a techie-cleanup, so I smoothed the designs out a bit, added some vertical elements, and glass. My animation program has already anticipated that the glass "lens" over the logo at top, will probably fog-up and look like crap... That's technology in action.
Signs: A takeoff on the Hill Country Galleria directionals. Client liked the Galleria stuff, but needed a techie-cleanup, so I smoothed the designs out a bit, added some vertical elements, and glass. My animation program has already anticipated that the glass "lens" over the logo at top, will probably fog-up and look like crap... That's technology in action.
Friday, February 6, 2009
SMOKE, IF YOU'VE GOT 'EM...
Tuesday, January 13, 2009
MY CAMPAIGN LOGO FOR TOUGH GRANDMA
Monday, January 12, 2009
SHACK CHIC

In early 2008, I was asked to do some "lickety-split branding" and a signage proposal for Willie Nelson's new venture, Willie's Place: a mixed retail-entertainment-truckstop with an actual jail on the premises. I went with a Victorian banner-design with Cameo-caps, corrugated aluminum, and period gooseneck lamping. Looks like this project (and the money) is back online. Drove past it last month, and they have one single lonely sign on the buildout...
Tuesday, September 30, 2008
MONARCH PLAZA GETS A NAME...I GUESS...
An arch I designed for an existing set of stone pillars + wall. Has concealed LED in the top, and slips down over stubbed-out rectube. The area is somewhere smack downtown. The client decided, after this rendering, that this place needed a name. And maybe a sign? with the name? that says the name? Really? You think?
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