Sunday, February 8, 2009


No, it's not the bottom of the ninth at the Dell Diamond... It's another AMLI project, this one in downtown Austin on 2nd st. Okay, downtown on 2nd... So, this marketing team spends a week in Nassau determining the best name for the project is Amli on 2nd. That's creativity in action.

Signs: A takeoff on the Hill Country Galleria directionals. Client liked the Galleria stuff, but needed a techie-cleanup, so I smoothed the designs out a bit, added some vertical elements, and glass. My animation program has already anticipated that the glass "lens" over the logo at top, will probably fog-up and look like crap... That's technology in action.

1 comment:

Nando Caban-Mendez said...

Hey Ben! hadn't looked at your stuff in a long while. I'm diggin' the 3D scale figures, nice color on them too.