Showing posts with label egd. Show all posts
Showing posts with label egd. Show all posts

Monday, January 12, 2009

SHACK CHIC


In early 2008, I was asked to do some "lickety-split branding" and a signage proposal for Willie Nelson's new venture, Willie's Place: a mixed retail-entertainment-truckstop with an actual jail on the premises. I went with a Victorian banner-design with Cameo-caps, corrugated aluminum, and period gooseneck lamping. Looks like this project (and the money) is back online. Drove past it last month, and they have one single lonely sign on the buildout...

Sunday, June 15, 2008

GOODBYE YELLOW BRICK ROAD


Remember those shiny gold and turquoise pylon signs at Northcross? The Wizard of Oz signs? Well, they're history. I designed these two replacements, and kept things on the subtle side in consideration of the flap from the neighborhood, and the need for WalMart to just quietly slide into place. God, I feel dirty...
I used the architect's palette and elements from the entry, along with thin-stroke reverse channel letters mounted at their baselines, to keep this on the down low. I also had to work around the chrome-blingy Veranda signs below.

Tuesday, June 10, 2008

THEY NEED IT FOR ALL THEIR FREAKIN' AWARDS...

GoDaddy asked for a trophy cabinet for their plethora of awards. Say "plethora"? Plethora! We produced a chrome-finished structure with swinging glass doors, neon-plex shelves, interior LED lighting, and a push-thru backlit logo. This was a project made in Heaven: great client, great fun, and a final product that surpassed all our expectations. My shoulder hurts from patting myself on the back.

Saturday, May 3, 2008

MONUMENT OR TEXAS-SIZED BBQ GRILL?

A concept drawing and branding for a monument at a downtown hi-rise in Austin. The roof structure looks suspiciously like a grilling-surface. A natural Freudian design occurance for this bbq fanatic. Grill on, Wayne.

Wednesday, March 26, 2008

DANGED OL' DANG...


This is my design for an interior ID sign at a flagship theatre project in Alabama. A mixed-use entertainment venue with fine dining, linens, cocktails, and such. The client went with us based on the look of these interior-mounted structures. The theatre opened in January, 2008. Black-tie in Alabama. Go figure.

Wednesday, March 19, 2008

STUCCO BOXES IN RAINBOW-LAND


Down and dirty monuments for a new development in somewhere or other. Posted this to evaluate the Teletubbies-sky treatment. Note the stiffened lifeless human form at right. That's known as a salesman. Even 3D technology can't dimensionalize a salesman...

Sunday, March 16, 2008

REBAR ARE BEAUTIFUL

Why, yes, that IS what is sprouting from this makeover-design for an office complex in West Austin. 1.5" diameter iron bar. It's rustic, it's expressive, and it's easily replaced when it gets slammed by a Hummer.

Tuesday, March 11, 2008

WAFFLES AND GRAVY

...and cheese. Ponzio's Restaurant in Cherry Hill, NJ has been serving up comfort food for decades and their signage was looking it. Great old retro stuff that was losing its will to live. Ponzio's had been using a diamond-shape executed in a variety of raggedy corrugated-plastic displays and strange pole signs. Signs birds like.

For their new sign program, I adopted the funky patchwork/background art from their newly designed menus. I took their existing fork and plate graphic and popped it out 3D. The fork floats over multi-level routed plex graphics that form the plate. The channel letters are reverse-lit with push-thru 1/2" white plex faces. Some 15mm clear red neon, and it's time to eat.

Wednesday, February 27, 2008

LAST OF THE MIXED-FONT DESIGNS

Okay, it's hack-80's style, but hey, I had to get one more out before there's a law passed. I pulled it off, and the client was quite pleased, regardless. And I promise to never do it again.

Monday, February 18, 2008

WATER SPORTS


Water features come at a hefty price, but the birds are happy and isn't that really what matters?